That’s the FTC s Telemarketing Sales Rule, and you best study up on it. Some of the merchants most likely to be targeted for sanctions are debt relief, credit card rate reduction, collection agencies, payday loans, and medical discount cards for seniors. Also, merchants who deceptively initiate recurring monthly billings without a clear notice of the fact.
LinkedIn groups are rife with claims by ISO s that any and every merchant can be boarded. Recent FTC cases indicate that more and more of these questionable organizations will wind up in court for assisting and facilitating deceptive telemarketing practices along with their merchants unless they refine their underwriting and monitoring processes.